Early FAQ chatbots matched keywords against a hand-written list of question-and-answer pairs, which broke the moment someone phrased a question differently. Modern FAQ chatbots use AI trained on the business's real content, so they understand the question behind the wording and answer in natural language.
The limitation of a pure FAQ chatbot is that answering is all it does. For a service business, the question is usually a step toward a booking or an enquiry, so the more useful tool answers the FAQ and then captures the visitor's details in the same conversation.
Clerkzo covers both: it answers questions from your own website content and, when the visitor shows interest, captures their details as a lead, so the FAQ becomes the start of a booking instead of a dead end.
Related guides
Related terms
Browse all 104 terms- Website chat widgetA website chat widget is the small chat window, usually in the corner of a website, that lets visitors ask questions and get help without leaving the page.
- Chatbot trainingChatbot training is the process of teaching an AI assistant what it knows and how to answer, and modern tools do it by reading your existing content instead of making you script every reply.
- Embed codeEmbed code is a small snippet of code you paste into your website to add a third-party feature, such as a chat widget, video player, or booking tool, without rebuilding your site.
- AI answering serviceAn AI answering service is software that responds to customer enquiries automatically, around the clock, using AI trained on the business's own information rather than a team of human operators.