Transcripts have several practical uses. Sales teams read them before following up so they do not ask a prospect to repeat themselves. Support teams use them to review quality and spot recurring problems. Product teams mine them for the language customers actually use and the questions the website fails to answer. They also provide an evidential record when a customer disputes what was promised.
Because transcripts often contain personal data, they fall under privacy rules such as GDPR. Responsible handling means telling visitors the conversation is recorded, setting a retention period rather than keeping records indefinitely, restricting who can read them, and being able to delete a person's records on request.
In Clerkzo every conversation transcript is saved and linked to the lead it produced, so when a record moves through the New, Contacted, Qualified, and Won or Lost stages, whoever picks it up can read the original exchange rather than working from a name and an email address alone.
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Related terms
Browse all 104 terms- Website chat widgetA website chat widget is the small chat window, usually in the corner of a website, that lets visitors ask questions and get help without leaving the page.
- Live chatLive chat is a chat window on a website that a member of the business's team answers in real time, as opposed to an automated chatbot.
- Chat LauncherA chat launcher is the small, persistent button on a website, usually in a bottom corner, that a visitor clicks or taps to open the chat window. It is the entry point to the whole conversation.
- Chat BubbleA chat bubble is the rounded container that holds one message in a chat interface, visually separating what the visitor said from what the assistant replied. It is the basic unit of a conversation on screen.